How to choose Australia’s best mobile app development company

Australia has become a place for entrepreneurs and startups.

Why? Because of the increasing need for mobile apps.

Do you wonder how I can say that?

Look at these stats-

More than 20 million people will be using smartphones by the end of 2019, as per Statista.

And, it’s not surprising that every business idea is now incomplete without a mobile application.

In the last couple of years, the need to get a mobile app developed for businesses has increased manifolds in Australia.

All big and small companies, be it new startups or established brands are doing their best to cater to their target audience through an app.

In fact, the revenue of the mobile app development industry is expected to rise to $2 Bn, says a research report.

All thanks to the end consumers who are using mobile applications for almost every task.

In fact, home automation has also become quite common these days.

Depending on the scale of businesses and the expected growth, diverse Australian companies are making quite considerable investments in developing their mobile application.

Are you also an Australian business owner looking to scale your business using a mobile app? Here are the reasons why it becomes imperative to choose the right mobile app development company in Australia:

Why do you need to choose the right mobile app development company in Australia?

Understand it this way–

You know your business well enough.

Similarly, the mobile app development company you choose should also know the industry to a good extent. It should be well-reputed and has enough experience in developing apps for diverse clients.

With the help of a team of experienced app developers, you can get to fulfill your plan of launching a business app on time, which is very important.

Here are a few more reasons why choosing the right app development company is very important–

1. Increasing demand for high-quality mobile apps

By now, the world has already witnessed the shift of preference of consumers to use mobile apps more than they use website or web apps.

Keeping that in mind, diverse brands from different industries are offering their products and services through an app. They make the most of the increasing popularity of the apps amongst the end-users.

E-commerce portals, online marketplaces, on-demand products or services, etc., they all are growing in their reach into the market with the help of mobile apps.

If seen in terms of business value, their mobile app becomes another avenue for them to reach out to their target audience.

2. Too many companies serving mobile app development services

You might not know about it, but it is true.

In Australia, mobile app development is a hot industry these days. Because of its rising popularity, those who know how to write code to develop apps are starting their own companies, no matter small or big.

For someone like you who wants to develop a business app, it creates a lot of confusion. You feel overwhelmed with the count of app development companies you can easily find near you.
Still, the question that says ‘whom to choose’ remains unanswered in the right way.

3. Need to choose companies over developers

This one is another aspect of looking at the mobile app development industry.

Just like small and big app development companies in Australia, you can also find freelance developers as well.

Now there is another question for you first to answer – whether you should hire a freelance developer or an app development company?

As a whole, hiring a professional, experienced app development company is a better option than choosing a freelance developer.

The most straightforward reason behind this is that app development requires a team effort and expertise of professionals of different verticals, be it planning, design, development, testing, and others.

With teamwork, the project gets completed on time and without delay, which is another advantage of hiring an app development company.

Now that you know about the ‘Why’ related to the choice of a mobile app development company in Australia, let’s reach for the ‘How’ in terms of well-defined steps, which are–

11 steps to selecting the right mobile app development company in Australia

Choosing the right mobile app development company in Australia is a tough task, but the following steps will make it easy and quick to make the right decision:

1. Define your app requirements

You might be wondering why the steps to choose an app development company starts with defining app requirements.

But, this step is required and is extremely important.

Answer the following questions to define your mobile app requirements:

• Does your industry require a mobile app? (Yes/No)
• If yes, do you have competitors who have developed a mobile app? (Yes/No)
• If yes, list their names and app links
• Why do you need to develop a mobile app? (Business benefits)
• What problems your mobile app will solve for your customers? (Customer benefits)
• Who are your customers that will use your mobile app? (Detailed segmentation)
• How will you integrate your existing processes with this new mobile app?
• What features and functionalities do you want in your app?
• How do you want your mobile app to be better than your competitors? (Features/functionalities that your competitors’ apps lack)

There are two ways you can document these questions and their answers-

• 1. Create a PowerPoint presentation having each question and answer on each slide
• 2. Create a Google SpreadSheet/Document to list down the questions and answers

You know your business more than the company you would hire to develop your mobile business app.
So, you should work upon defining what your requirements are before you start searching for an app development company in Australia.

2. Decide a tentative budget

No matter whether you can fund the app development project as a whole or not, setting an interim budget is essential.

Do thorough market research about the cost of app development for your specific projects. Ask people you think they know about it. Talk to the app developers you are or can connect with at LinkedIn.

It will give you a better idea about the estimated cost of your project based on your requirements.

But, remember one thing- mobile app development is a customized service as the development company will develop an app based on your business requirements. So, you won’t find a fixed cost, just like an MRP. So, don’t fix your budget. Decide a range.

3. Start your search

Once you have a list of your basic requirements and a budget in mind, your next step is to start searching for the most renowned app development companies in Australia in the following ways–

A. Google search

One of the simplest ways to begin this search is to use the Google search engine.

The mighty Google will show you a list of Australian app development companies to choose from.

Keep in mind that these companies cannot fool Google to become visible in the top search results. It means that the companies ranking on the first page of Google do worth asking a quote from.

Expert Tip: Ask for a quote from the companies listed on Google, but don’t rush in hiring them as they might have higher prices than your budget. Hold on to make the decision.

B. Look for references

Ask your peers if they know a reliable app development company in Australia. They might have worked with them in the past or currently working with them.

Their experience will help you a lot in making the right decision.

C. Use LinkedIn

You can even use the ‘Search’ filter on the LinkedIn platform to find some of the best app development companies near you.

This platform has been designed to list companies from all industries on it. Once listed, you can easily find the companies’ business pages to know more about them.

D. Search on Quora, Clutch, GoodFirms and more

Other than the business-centric platforms like LinkedIn, there is a good number of information sharing and review sharing platforms. These include Quora, Clutch, GoodFirms, and similar others.

You can find genuine reviews of end consumers of different app development companies on these renowned platforms, which will ultimately help you make the right choice.

4. List down the companies that you find interesting
You need to perform this step along with step three above, that is while searching the companies you can hire.

While you search for the companies, make a list of those which you find interesting based on the following and also rate them out of 10-

• The work they had done before on their portfolios
• The reviews of their previous clients on their testimonial page
• The expertise they share on their blogs, case studies, social media, white papers, and more
• The way they communicate on their website, emails, and more
• The quotation they’ve shared with you
• And, much more

Once you have this list made at your end, follow the steps given below to shortlist the most suitable app development company for your project–

5. Take a detailed look at their portfolios

You can easily find the portfolios of the mobile app development companies you choose from Australia, available on their official website.

In fact, the portfolio of the work they have done before is what attracts people towards their services.

So, check out their portfolios carefully in terms of the clients they had worked for, the kind of apps they had previously developed, the technologies they have expertise in, and more.

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You will be most likely to find some projects of different companies which have features similar to your app requirements.

Again, make a shortened list of these companies whose portfolio matches your interests.

6. Know more about their expertise

Now, start to validate the expertise of companies in the shortened list you made in step #4.

You can do this by looking at the blogs they share on their websites, the social media posts on their social profiles, and how frequently they do it all.

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A well-known app development company knows the importance of sharing valuable content to their targeted audience in different forms.

So, through the shared content, you will get a better idea about the expertise of different companies.

7. Review the testimonials

To validate the expertise, you now need to review the testimonies of some of their big clients.

For every mobile app development company in Australia, getting a positive review from their clients for the services offered is a proud moment. Plus, showcasing these testimonials on the business websites helps other web visitors make an informed decision to hire them up.

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So, look at these testimonials, check who has given them and what kind of services they sought.

8. Shortlist a few good ones

When you reach this step, you will be in a much better position to shortlist the final few names of the companies you would like to get your app developed by.

You have already done the research required to find the companies which can fulfill your expectations of app development.

So, give them a final thought a narrow down the list further to just a few names.

9. See how they communicate

At this step, you will most likely have only a few companies left in your list to choose from.

Now your next step is to request a quote from all of these companies.

Open their business website, ask for a quote by sharing your app development requirements, in brief, meet their team, and discuss things further.

See how well their teams of professional app developers communicate with you and how well they get to understand your project requirement.

10. Compare their quotes and services

Here comes another step to choose the mobile app development agency in Australia-
Compare their prices & quality of service.

By this point in time, you are ready to make the required choice of an app development company in Australia.

But you cannot ignore the overall tentative budget you had thought of for the project.

At last, review how close the quote of an app development company is to your tentative budget.

11. Finalize the right fit for your mobile app

This is the last but the most crucial step.

With all your research and analysis, you are ready to finalize the app development company, mutually sign agreements, and assign the development.

Get started with your hunt across Australia now.